Quality in every toy

Your character. Brought to life and built to scale.

We develop custom plush toys, mascot costumes and full merchandise lines for brands, parks and organisations that need quality, safety and consistency — from first sketch to final delivery.

Featured Product

Why Choose us

What Makes Kids&Stuff Merchandise a Reliable Production Partner

Kids&Stuff Merchandise supports brands, parks and organisations in developing custom plush toys, mascot costumes and branded merchandise that meet real-world requirements. From concept validation to mass production, we focus on quality, safety compliance and consistency, ensuring your project is production-ready and brand-correct.

Custom-Made Only

Every project is developed from scratch, based on your character, brand guidelines and technical requirements — no stock items, no generic solutions.

Safety & Compliance First

All products are designed with EU toy safety standards, materials selection and age grading in mind, supporting smooth approvals and market entry.

Controlled Production & Delivery

Sampling, production and quality control are managed step by step, with clear timelines and transparent communication throughout the process.

European Management

25+ years of experience
custom plush toys
mascot costumes
promotional gadgets

EN71 SAFETY

EN71 & GPSR compliant full supply chain control

Perfect character match

Exact Pantone colours shapes & details

End-to-End Project Control

From sampling and testing to mass production, logistics and EU import — one dedicated partner, one clear process.

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Our value

From Concept to Compliant Production

At Kids&Stuff Merchandise, we support brands, parks and organisations in developing custom plush toys, mascot costumes and branded merchandise — with a strong focus on quality, safety and production reliability. Our European management team combines creative development with hands-on production expertise, ensuring every project meets both brand expectations and EU regulatory standards.

Kids&Stuff at Glance

Proven Experience in Custom Plush Production

Over the years, we have supported brands, leisure parks, retailers and organisations across Europe with the development of custom plush toys, mascot costumes and branded merchandise. Our experience is built on long-term partnerships, repeat projects and a controlled production process that delivers consistent quality at scale.

25+

Years of industry experience

1M+

Custom plush items produced

100%

Projects developed with EN71 & GPSR compliance

15+

European countries served

WHAT WE DO

Custom Plush & Merchandise Production Services

We support brands, leisure parks and organisations throughout the full development of custom plush toys, mascot costumes and branded merchandise. Our services are designed to ensure consistency, compliance and production reliability — from the first idea to final delivery in Europe.

Custom Plush Toy Development

From concept to production-ready plush designs.

Mascot Costume Production

Professional mascot costumes for events and activations.

Branded Merchandise Production

Bags, textiles, games and promotional merchandise.

Sampling & Prototyping

Accurate samples aligned with mass production.

Quality, Safety & Compliance

EN71, GPSR and EU import requirements covered.

Logistics & EU Import Support

Controlled delivery to your warehouse or park.

Custom Plush Toys & Mascot Costumes for Brands

We support brands, leisure parks and organisations with the development and production of custom plush toys, mascot costumes and branded merchandise — with full control over quality, safety and EU compliance.

A Structured Approach to Custom Plush Production

One Dedicated Production Partner

Clear communication, defined timelines and full control over quality, safety and delivery — throughout the entire production process.

Every custom plush or mascot project requires a clear structure, technical feasibility and strict quality control. Our team guides you through each stage — from design review and sampling to mass production, compliance checks and final delivery — ensuring consistency and reliability at scale.

Find Our Office Location Easily Across The World

Sofia Branch

Trusted by

Trusted by Leading Brands and Organisations

Let’s discuss your project

From custom plush toys to mascot costumes and branded merchandise, we support brands with expert guidance from concept to delivery.