European Management
25+ years plush toy expertise
Certified Safety
EN71 & GPSR compliant
Perfect Character Match
Exact colours, shapes & details
B2B Only · MOQ from 1,000 pcs
Step-by-step guide for brands & companies
We work B2B only
from 1000 pieces (30 cm)
from 2000-2500 pieces
from 3000 pieces (9-10 cm)
from 2500 pieces
new character – re-brand existing character
from 1 piece – 200 pieces/character/order
- MOQ depends on item
- PVC Keychains
- PVC Figurines 3D
- Vinyl Figurines 3D
- Drawstring Bags
- Backpacks
- Soccer, Basket Ball
- 10 cm- 360° print balls
- sock
- towels – ponhos
- snowglobes
- puzzles – cards
from import, warehousing and distribution
Your character. Your story. In a plush toy that gets everything right.
We create custom plush and character merchandise for brands — tailored to your design, certified for safety, and overseen by our European-managed team. From plush toys to backpacks, towels to snowglobes, your character comes to life exactly as imagined.
They trusted the wrong factory. You won’t.
We’ve seen it happen: mismatched samples, unclear communication, missed deadlines, and poor quality. That’s not how it should be.
At Kids&Stuff Merchandise, we create custom plush and character-based merchandise that matches your design down to the last detail — safe, certified, and ready for retail or giveaways.
Why work with us?
✅ Why Brands Choose Us — Not Just Any Factory
✔️ 100% tailor-made to your artwork
We don’t work with templates or shortcuts. Every plush toy and item is uniquely designed to match your character, mascot or brand style — pixel-perfect.
✔️ Professional communication, from Europe
Our experienced European team ensures smooth project coordination, clear timelines and reliable follow-up. No miscommunication, no surprises.
✔️ Certified safety, no compromises
We use tested, CE-certified materials that meet the latest EU toy safety and GPSR regulations — because your reputation depends on it.
✔️ Realistic minimums for real projects
We don’t serve small resellers. Our production starts at 1,000 pcs (plush) and 3,000 pcs (keychains) — the right scale for serious B2B use.
✔️ Trusted by top European clients
From leisure parks and branding agencies to pharma and NGOs — we supply plush toys and merchandise for some of Europe’s most demanding industries.
✔️ Full character worlds — not just plush
We bring your brand to life across plush toys, bags, socks, puzzles, snowglobes and more — all consistent with your character’s original style.

Based in Sofia. Managed in English. Trusted all over Europe.
We manufacture high-quality plush toys, mascot characters and merchandise — exclusively for companies, brands and organisations with a valid VAT number.
Our company is based in Sofia, Bulgaria, with a Western European management team. However, production takes place in Asia, in carefully audited factories that comply with EU toy safety standards and our strict quality control procedures.
We specialise in custom-made plush toys that are 100% based on your artwork, mascot or brand character — no existing designs, no personalisation of off-the-shelf toys.
- You send us your character design
- We create a realistic plush prototype
– 10–20 days if you request a sample upfront
– 5–10 days if the sample is part of a paid order - You approve – we start production (45–60 days)
- Delivery to your warehouse, safely packed and labeled
This timeline applies to our plush toy production process.
For other merchandise such as bags, towels or puzzles, timelines and sample options may vary.
WE HELP YOU GROW YOUR BRAND


