Complex Custom Plush Projects
From artwork to complex plush toy
Who is it for
If you are a brand, agency or organisation looking for more than a standard plush toy,
you likely need a product that:
- Matches your approved illustration or 3D design with full visual accuracy
- Meets strict safety requirements for European markets
- Builds connection through emotion, trust and brand consistency
Our complex custom plush projects are typically developed for:
- Collector plush for brand campaigns and limited releases
- Educational characters for schools and learning programs
- Awareness mascots for pharma, charity and public initiatives
- Premium plush for retail, promotions and long-term brand use
Case study
From Brand Artwork to Production-Ready Plush
This plush character was engineered for visual accuracy, safety and scalable production. Every detail was developed to match approved brand artwork while meeting EU compliance and real-world usage requirements.
When Certa Ireland needed a dragon character that would connect with families and reinforce their brand identity, we developed a custom plush toy that pushed the boundaries of technical and visual complexity.
- Sculpted horns and custom wing construction for a distinctive silhouette
- Precision embroidery for facial features, scales and logo details
- Multi-panel construction to achieve an anatomically expressive form
- Soft-filled comfort, engineered with the logic of a character model
- Developed from approved brand artwork with full visual fidelity
Today, Aodhán proudly represents Certa across campaigns in Ireland — as a character children connect with and parents trust.
WHAT WE DO
Custom Plush & Merchandise Production Services
Accurate samples aligned with mass production.
EN71, GPSR and EU import requirements covered.
Controlled delivery to your warehouse or park.
Why Choose us
What Makes Kids&Stuff Merchandise a Reliable Production Partner
Every project is developed from scratch, based on your character, brand guidelines and technical requirements — no stock items, no generic solutions.
All products are designed with EU toy safety standards, materials selection and age grading in mind, supporting smooth approvals and market entry.
Sampling, production and quality control are managed step by step, with clear timelines and transparent communication throughout the process.
Trusted by
Trusted by Leading Brands and Organisations

